I’ll write blog posts for you that boost engagement, improve SEO and grow sales.
I’ll create high-converting sales and landing pages for new launches, special deals, etc.
I’ll draft copy for your website, including your homepage, services page(s), and more.
I’ll create email copy for your welcome series, nurture streams, and/or newsletters.
With the right content, you can optimize your sales funnels to find more of the right leads and turn them into repeat buyers, all while maximizing SEO so the right eyeballs find YOUR business — not your competitors.
When you work with me, you can rest-assured that the content I produce for you checks all these boxes:
Whether you need posts for your own blog or a third party site (like a partner’s blog), I can help.
As your content writer, I will produce posts that…
– Infuse your brand voice into every word
– Appeal to your customers’ needs, painpoints and/or emotions
– Appropriately showcase your solutions and offerings
– Incorporate research and value, not fluff
– Drive action with a focused CTA that ties together the post topic, customer need and your solution
– Boost SEO with things like meta descriptions, keywords and backlinks
– … and all the while are easy to read!
Client Case Study: Click here to learn how my client Payability leverages my blog posts to boost SEO and drive revenue.
Got an upcoming course, program, or membership launch? You’re going to need a high-converting sales page.
The goal of a sales page is, of course, to drive sales on your new high-ticket offer. To do that, you need to take your ideal client on a journey from prospect to buyer.
Lucky for you, I am an expert at guiding readers down the path from “interested” to “sold.” Not only that, I take a dual-customer approach to my copywriting, which means I keep your needs AND your own clients’ needs in mind — adopting YOUR voice to write words that resonate and drive sales.
Building a new website or rebranding? Whatever the case may be, I can develop copy for your website, including your home page, services pages, about page, etc.
Your email list is one of your business’ most powerful assets. Don’t waste it with a lackluster email strategy.
I’ll help you create nurture streams and other email campaigns that…
– Keep prospects and customers engaged
– Inspire instead of spam
– Get opens and clicks
Grow your email list by offering compelling, value-packed freebies — like eBooks, toolkits, worksheets, brochures, etc.
Lead magnets are a great way to introduce your prospects to your product(s) and/or service(s). They can learn more about your company and get a sampling of what you offer. What’s more, you’ll have contact information for warm leads that you can nurture through engaging email campaigns. You’ll be able to build trust and likability — and hopefully drive sales and repeat business.
Want to offer an irresistible lead magnet? I’ll write and, in some cases, design it for you.
Your customers are your best advocates. Are you leveraging their success stories to support your marketing efforts?
I can write your customer success stories for you — interviewing your customers and turning their feedback into an engaging post that helps prove that your company’s product or service is worth investing in.
Samples of existing customer success stories are available upon request.
My career spans industries and disciplines, with one constant thread: writing copy that converts. I’ve worked with tech-based small business service providers like Payability, OnDeck, Reportable and Thimble; HR- and career-oriented companies like Apres Group and SelectSoftware Reviews; non-profit organizations like The Michael J. Fox Foundation for Parkinson’s Research and Sesame Street’s Yellow Feather Fund; women’s lifestyle pubs like Real Simple, Health, Root + Revel and Brit + Co; and more.
I’m a word nerd with more than 200 bylines and ghost-written pieces on the web. At the end of the day, I believe storytelling is key to a brand’s success and can take on a variety of forms. If you’re ready to boost your content strategy and grow your business, drop me a line in the contact form below.
When I’m not writing, you can find me redecorating my home, experimenting in the kitchen, or running the Rockefeller Preserve trails in the suburbs of New York — all with my husband and two young boys in tow.
Resume, Education & Certifications:
For my full resume, check out my LinkedIn page.